Acellere Announces Rebranding, Changes Name to Embold

Renaming the company was the optimal decision; catering to both individual developers and software project teams from small to large scale, Embold Technologies GmbH will continue to deliver best-in-class software analytics. The company’s product detects and visualizes irregularities in software code and offers a color-coded score for easy comparison of software quality in different projects over time.

“Since 2009, we have built a strong reputation through extensive research and development by our teams in Germany and India, before launching our product in 2018. Optimizing software quality in software projects is at the core of what we do,” said Vishal Rai, founder and CEO of Embold. “Building on our sincere belief that essentially every company will be a software company in the future, we want to enable the world to write better code today – and every day after.”

Including a new tagline (“Empowering Developers Worldwide”), the rebranding is part of the company’s strategy to evolve its business and create a foundation for new opportunities. The organization has grown consistently over the past decade, from being founded in 2008, to currently employing over 50 employees in Western Europe, India and Asia.

“This is a very exciting time for us. The name change also marks the next level of our development as a company. With Embold Technologies GmbH, we will focus on what we have been working on for the past decade: cutting-edge deep learning technology,” states Sudarshan Bhide, CTO at Embold. “We will continue to tailor our product to the different user groups – from open source developers to corporate software teams and everyone in between.”

The company provides its product on a Software as a Service (SaaS) model. Several thousand users have signed up to their services so far. Pricing models range from an open source (Freemium) to a corporate (On-Premise) model; free demos are available and can be scheduled here: https://embold.io/products/overview