Volvic extends partnership with BIG

A year after the first extension of our partnership, we are delighted to announce that we will continue working together with Volvic for yet another year!

Supporting our League of Legends efforts for nearly two years now, Volvic played an essential part in the incredible success of our LoL department in 2021. Last year our collaboration expanded to other titles as well such as Trackmania and StarCraft II, which will continue to be part of the Volvic partnership portfolio with an increased budget moving forward.

Together with Volvic we have created popular campaigns in the past year around not only League of Legends, but Trackmania as well. With the assistance of our Trackmania player Dennis “Massa” Lotze, we organized the BIG Volvic Charity Race, featuring influencers and professional players racing it out for charity. The tournament was played on special Volvic themed race-tracks, created by contracted map designers.

The funds raised from the campaign were donated to UNICEF’s WASH Programme in Madagascar, which provides access to safe drinking water and sanitation to children and their families.

Statement Daniel Finkler, CEO

I am delighted to announce that we continue to expand our partnership with Volvic. This year, we can again look forward to plenty of exciting projects that we will implement together. Volvic also maintains the water supply of our facilities and bootcamps, which ensures the best possible care for our professional players at all times. We would like to thank Volvic for their trust and great support for almost two years so far!

Statement Volvic

We are pleased to continue our cooperation with Berlin International Gaming this year. As market leader for still natural mineral water, we are happy to be ‚Hydration Partner‘ with Volvic to the growing esports community and thus reach a very relevant target group. Of course, we will continue to provide the right refreshment for the BIG players. We are looking forward to another successful season and are rooting for the teams.

About BIG

Berlin International Gaming, worldwide known as BIG, is one of the most successful European esport organizations. Currently, the German organization employs professional teams and players in eight different titles, including League of Legends, CS:GO, Quake Champions, Trackmania, Valorant, StarCraft 2 and PUBG Mobile, each of which are among the best in Germany and Europe.

Besides acquiring a BLAST Premier Partner Slot in January 2021, BIG was able to purchase a partner slot within the elite ESL Pro League in October 2021 after a competitive bidding process.

Since 2020, the BIG League Of Legends team has also been playing in the Prime League, the highest league for League Of Legends in the GSA region. BIG’s glorious League Of Legends team has secured a total of eight championships since 2019. In addition to two Prime League titles in 2021, three Premier Tour victories, winning the SINN League, they also managed to finish the last ESL Championship season in 2019 in first place. The highlight of the League Of Legends team is their victory at the European Masters Summer 2019 in Katowice. In total, BIG’s professional teams have won over USD 1,840,000 million in prize money to date.

About Volvic

Volvic is a natural mineral water and uses only recycled plastic* for its packaging. Filtered through six layers of volcanic rock, volvic gets its unique mineralization and fresh taste. As the market leader for still, natural mineral water in Germany, volvic supports the importance of regular hydration for a healthy lifestyle. In doing so, volvic also provides variety in drinking with a diverse portfolio from flavored water to iced tea for in-between refreshment.

*(cap & label still being worked on).