All4Labels unveils the Pouches Powerhouse for a faster go-to-market

The fast-growing market of flexible packaging and the constantly increasing demand for lightweight, adaptive, and sustainable packaging solutions require a material and effective response from converters, who must be able to move with the time and to support brand owners quickly and efficiently.

To meet customer demand, All4Labels invests in the expansion of the existing product portfolio and brings the entire production process for pouches, installing digital printing machines, laminators and pouch making machines in house at the new site in Nocera, improving human resources know-how and competences at the same time.

The launch of its first ever Digital and Conventional Pouches Powerhouse represents a fundamental milestone in the digital and sustainable growing path of All4Labels. In the production line, also other services provided by the group have been integrated, making flexible packaging a true promoter of innovation, digitalization, and unique experiences for end consumers.

A wide range of creative and customized possibilities is guaranteed thanks to the support provided by the dedicated unit All4Graphics and to variable data printing applications.

“We are constantly listening to market needs and have strong focus on the fast development of innovative and efficient solutions. We want to be a benchmark in our industry for digital and sustainable solutions and the opening of the first Pouches Powerhouse in Nocera marks another important step in this direction” comments Dr. Günther Weymans, COO at All4Labels, “thanks to our in-house production line we will help brands find the best solutions for packing their products”.

Antonio Iannone, President Italy at All4Labels adds: “I am proudly unveiling this new Pouches Powerhouse, a great technological achievement for Italy that will be serving customers from the whole Group. The opening of this new site confirms All4Labels’ entrepreneurial spirit and reinforces the leadership in the Italian printing industry. We have been structuring an efficient production line with all the needed competences in-house with the aim to be fast, effective, and responsive to needs of our customers with tailored solutions also with short printing runs.”